U.S. Automotive OEM Increases Incremental Lift and ROI with Viant

 

Explore how Concentrix’s cross-device campaign for their U.S. automotive OEM client achieved success with Viant’s people-based technology.

Download the Full Case Study to Find Out How They Did It

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Results

4.2%

Incremental
Lift

3,855

Incremental
Repair Orders

$1.9M

Incremental
Revenue

$18

ROI (RETURN ON INVESTMENT)
Man sitting on a couch with his dog using devices and illustrative graphics around them

GOAL

  • Drive visits to local dealerships and service revenue

SOLUTIONS LEVERAGED

  • CRM + Viant Household ID
  • Conversions Reporting
  • Viant Co-Managed Engagement Model

How They Did It

To drive local dealership service revenue for their leading U.S. Automotive OEM client, Concentrix looked to Viant’s people-based advertising technology…

Download the Case Study